I was recently asked to be a regular contributor for the Content Boost blog and I must admit I had mixed thoughts on the undertaking. I was concerned about my work schedule, project load, and my ability to come up with creative and interesting topics to write about. However, I also felt honored and a natural inclination of responsibility to step-up to the challenge.
After these initial thoughts about the undertaking, I thought, what am I going to write about? Personal interests, professional interests, thought leadership; there are a ton of options, so the next question I asked myself was what felt most natural to me and my perspective.
Luckily, we are in the business of content marketing and anything related to writing, perspectives, the Internet, basically everything, can be drawn back to the core mission of our blog. This seems like a manageable undertaking considering I’m often writing and am full of opinions and perspectives.
I know that I will learn as I go along and may have both successes and failures in this venture, but isn’t that what writings is about?
My advice to other newbies looking to blog:
- Write what feels right to you and your company – if it’s not right, it’s not right
- Tell it like it is – this is how you develop an audience
- Have someone do a review of your article – just in case!
- Don’t be afraid of failure and put something down – how else are you going to blog?
Good luck writing and see you soon!