Tag Archives: neuromarketing

Getting Through to the Reptilian Brains of Your Customers

splendor-skink-208600_1280Marketing is all about communicating. Finding the best ways to communicate would thus be a boon for marketers. This is why you may want to delve into a new book, “Neuromarketing,” in which authors Patrick Renvoise and Christophe Morin unveil the latest brain research, and reveal techniques to help you create powerful, unique and memorable content. Continue reading →