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Three Things A Trip to Europe Taught Me About Content Marketing

IMG_4390I’ve just returned from a two-and-a-half week belated honeymoon to Europe (it’s hard to believe I was in Paris Monday and am somehow in Connecticut today). I’m sure you’re thinking that what I took away from the trip was an amazing dinner cruise on the Seine in Paris, an exhausting but incredible visit to Vatican City in Rome and more pasta and pizza than I can count.

And that’s all true.

But I’ve also come back refreshed, invigorated and bustling with new content marketing ideas. Yes, let’s face it, as a content marketer we can never turn it off, even when we are traipsing across Rome, Florence, the Italian Riviera and Paris.

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Content Marketing: Your Biggest No-Brainer this Month

Oftentimes, the best decisions we make are those that we don’t over-think but, rather, those that just feel innately right to us.

Maybe for you it was affirming to not come to work on a Monday and instead setting out on a six-month European adventure—a journey about discovery, reflection and passion.

shutterstock_76265521Or perhaps it was when you chose to uproot your life and move to San Francisco, one of the hottest technology areas, saying goodbye to your decades-long career as legal counsel at a massive retail company and hello to your new CTO position at the technology company of your dreams. Continue reading “Content Marketing: Your Biggest No-Brainer this Month”