Every year, the weeks leading up to TMC’s ITEXPO event, one of the largest business technology conferences, feel a bit like the weeks leading up to the first day of school. The excitement is palpable, the nervous energy is at an all-time high and everyone is wondering, “How will the first few days go?”
That’s because whether you are a sponsor, exhibitor, speaker or participant, you understand—as is the case with any trade show—that your time at the convention is valuable. You understand that every second spent on the trade show floor and in a session are crucial seconds spent away from your home office. Simply put, you understand that you need to make every minute count.
Continue reading “ITEXPO is Around the Corner: Do You Have a Story to Tell?”