It’s Christmas night. Your family has passed out from all of the excitement, your gifts have all been unwrapped and there is nothing left to do but sit down with the remaining cookies and watch Ralphie shoot his eye out in “A Christmas Story” for the 10 millionth time.
Here is a better plan: put down the plate of cookies, turn off the television and think about whether your business is prepared to handle the legions of shoppers that will be looking for holiday sales in just a few hours. Next to Black Friday, the day after Christmas is one of the busiest days of the year for shoppers. In order to find the best sales, consumers will be performing searches via mobile devices as they browse at home on the sofa or out around town.
Continue reading “Don’t Lose Out on Post-Christmas Sales: Optimize for Mobile”