Three Ways to Take Your Blogging Strategy From Lifeless to Lively

shutterstock_94805161Is your blog traffic low? Are you struggling to catch the attention of readers? Blogging is an essential piece of the content marketing puzzle. However, it’s one of the most challenging aspects. Let’s face it; developing fresh, engaging content on a consistent basis can be enough to make your head spin. Nevertheless, it’s important to the success of your content marketing strategy.

So if you’re blogging strategy is stuck in a rut, don’t worry: we’re here to help. Below are three ways you can take your current strategy from lifeless to lively: Continue reading “Three Ways to Take Your Blogging Strategy From Lifeless to Lively”

Content Marketing Quickly Emerging as the Heavy Weight Champion

In the right corner, coming in at 500 pounds and easily bench pressing Social Media, Blogging and eNewsletters, is Content Marketing. In the left corner, coming in at a measly 100 pounds with only Traditional Marketing and Print Publications in his corner, is Traditional Advertising.

Too harsh? Feeling bad for Traditional Advertising? You should. He doesn’t have a chance against Content Marketing, at least according to a recent infographic released by Marketo.

Continue reading “Content Marketing Quickly Emerging as the Heavy Weight Champion”